Patrick and Becca’s Great Adventure

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In late 2012, Patrick Halligan, co-founder and CMO of Live Green Be Green by PMD United, was presented with the opportunity for temporary reassignment from Citystash, Washington, DC to the San Francisco office to assist with business marketing, development and operations.  Patrick, a 2012 graduate of the Fordham University Gabelli School of Business, viewed this offer as a great chance to hone his business skills and to boost his resume.  He eagerly accepted this proposition and set out to ready himself for the trip.

With the assistance and support of his girlfriend. Becca Donnelly, a recent graduate of George Washington University, Patrick carefully planned this cross-country trip.  While they realized this would be an awesome road trip, they had no idea that it would be an amazing testament to green living and sustainability.  It turned out that each step of this journey tells a story, a very personal one, of two members of the Millennial Generation, whose daily lives and interests seamlessly incorporate and reflect principles of green living and sustainability.  While having fun seeing the sites and enjoying each other’s company, Patrick and Becca’s journey unintentionally created a symbolic quilt with interlocking pieces displaying a theme of those principles.

Family.  In planning their journey, Patrick and Becca looked to family for moral support and encouragement for their trip.  Additionally, they made sure their route included stops to visit family, including cousins, a sibling and niece and nephew in Chicago.  They also reached out to west coast cousins while in California.  During their time in California, they took time out of their busy schedules to entertain east coast family members visiting in the area.

Energy Conservation.  As part of the Millennial Generation, it was only natural that Patrick and Becca chose to take this trip in a Fiat 500, a small energy-efficient car that gets great gas mileage.  With careful planning and limited space, they readily adopted a minimalist attitude, taking only what they needed.

Climate Change.  Patrick and Becca’s chosen route resulted in an unintended reference to climate change, often associated with extreme temperature changes and violent storms.  While visiting in Chicago, they encountered a severe lightning storm, and while driving through Wyoming and Nevada, they experienced continuous days of extremely hot weather with temperatures soaring as high as 118 degrees Fahrenheit.  In San Francisco, they experienced a summer quite different from the east coast, with some days not even making it to the 70 degree mark.

Nature.  Throughout this trip, Patrick and Becca experienced nature at its best, reinforcing the idea that we as humans do not own the earth.  Rather, we are stewards of this land, and as such, we are obligated to coexist with nature.  They visited many landmarks, including Mount Rushmore and Deadwood, as well as Yellowstone National Park and the Badlands.  While in Yellowstone, they saw animals free to roam, rather than being in corals.  After arriving in San Francisco, they walked the foothills, swam and played in the ocean and enjoyed the wonders of Big Sur where man’s footprint ends, and nature is in command.  They also enjoyed amazing sunsets, undisturbed by man’s light pollution.  They stood beside sea lions, allowed to coexist with man without being reduced to a commodity, contained in zoos or aquariums for the entertainment of man at a price.

Sustainability.  On their journey, Patrick and Becca included a stop to the Coors Brewing Factory in Golden, Colorado. There they were treated to a lesson in sustainability.  They toured the brewery where they were educated on the company’s business practices that makes it a priority to increase the productivity of natural resources with zero waste tolerance.

Their adventure also reflected the importance of people, which is recognized as an integral component of strong sustainability theory.  The success of their journey is largely attributable to the support of people, starting with the owners of CityStash, who believed in Patrick and offered him the opportunity to work in the west coast office.  Also, it is important to thank the Wygant family — Scott, Joelle, Bill and Diana.   These kind people graciously served as Patrick and Becca’s safety net in this leap of faith, particularly Bill and Diana, who provided them with a place to stay and helped them familiarize themselves and navigate the San Francisco landscape.

There are so many lessons to be learned from Patrick and Becca’s journey, too many to discuss in one article.  Perhaps the greatest lesson is that each of us should seek to engage the greater good in life, which in most cases will lead to living a greener and more sustainable lifestyle.  To do this, it is important to take a leap of faith, drop many of our rituals that encumber us and to heed the call of the universe to “come away with me” to a new place.  To do so is to live green, be green.

http://youtu.be/enAzQ3F2psk

How To Put Green In Your Autumn

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English: Fall in Napa Valley

English: Fall in Napa Valley (Photo credit: Wikipedia)

This Sunday, September 22nd, is the autumn equinox, signaling the official start of fall, and we here at LGBG would like to mark this occasion by discussing ways to put green in your fall season.  While many of us lament the passing of spring and summer with warmer temperatures and opportunities for longer days with outdoor activities and parties, as well as easier access to local fresh fruits and vegetables, we must not forget that the autumn or harvest season is a wonderful time for the same, often in greater abundance.  We do acknowledge that with vacation time over and children back in school, we often have to work a little harder to live green, but the opportunities to do so are present in the fall.

Perhaps the first and most important step to have a green autumn is to view the new season as a time for change and welcome the chance to embrace this period.  Here is a list of good and green things about autumn that we hope will interest you.

  • The fall is a great time for outdoor activities.  With cooler temperatures, walking, running, jogging and biking activities are more enjoyable.  Youth football, soccer and field hockey seasons are in full swing, and the children get to hone their skills while getting good exercise.  This is a great chance to get in the game– kicking or throwing the ball around with your children is good for the whole family in terms of exercise and time spent together.  Also, while children are attending practices, this is a perfect time to go for a walk or run.
  • Football also is a huge fall attraction.  Hosting a college or NFL football party or celebrating a child’s team with a focus on healthy green fare or simply having a family party where each family member prepares a green dish can be a lot of fun.  As a bonus, take your game outside and throw the football during halftime.
  • Autumn is an opportune time to enjoy many delicious foods and to experiment with recipes.  This is the time of color, and that color transcends to fruits and vegetables, whose nutritional benefits are well documented.  Scientific evidence shows that pigmented fruits and vegetables are rich in phytonutrients — compounds that fight off free radicals that cause cancer and that can increase the risk of heart disease and other enemies to the body that cause diabetes, osteoporosis and more.  Of particular note is the fall apple harvests and fall festivals celebrating the apple with enjoyable offerings.
  • The autumn season provides each of us an opportunity to realign with nature.  While we often scramble around enjoying the warmer months, now is the time to slow down, use the cooler evenings as a time to rest, relax, read, meditate and spend time on yourself.  Take the time to enjoy the changing leaves.  Hiking with family and walking pets can be very relaxing.

Autumn is a very special and beautiful season, dramatically ushered in by that big harvest moon.  To embrace this time with its bounty in nutritious food and opportunities for great family fun, as well as the chance for self introspection and renewal, is to live green be green.

Heavens Garden

Sources:

1.  http://www.care2.com/greenliving/seven-food-colors-of-health.html.
2.  http://www.mindbodygreen.com/0-6480/5-Tips-to-Stay-Healthy-in-Autumn.html.


  
 
  
    


            
                        
              

  
  

    

          

    

      
LGBG Spotlight: The G.R.E.E.N. Journey

      
    
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Here at LGBG by PMD United, we continuously aim to assemble a team of researchers and writers dedicated to our fundamental philosophies of learning new things and sharing that knowledge.  Everyday our team members converse over topics and entries, and seldom do we find and mine information on such impressive initiatives as that of the Green Global Renewable Energy Education Network (or GREEN, for short).


GREEN is a fantastically young organization that realizes the importance of today’s impact on tomorrow.  Like LGBG, GREEN supports the expanse of knowledge, specifically regarding sustainability and renewable energy.  However, GREEN goes one step further and works to increase awareness through more meaningful, first-hand experiences.


What exactly does GREEN do, you ask, that has us here at LGBG so impressed?  Well, we believe a quick look at the organization’s early body of work can speak volumes for itself.


Say, perhaps, that someone in college is interested in pursuing further knowledge about heightened sustainability practices and renewable energy options.  Suppose also that this individual prefers not the conventional ways of the classroom but rather, if given the opportunity, would opt for more hands-on learning in a heartbeat.  Cue GREEN and its program.




GREEN assembles groups of highly motivated and top-performing college students from around the world to immerse them in a twelve-day, all-inclusive Costa Rican adventure.  The center of attention is undoubtedly on education, and fittingly, GREEN’s program design makes skillful use of all that Costa Rica has to offer.  In fact, as the current hotbed of renewable energy technologies, the country offers students the unique opportunity to learn about and experience five main types of alternative energy that power eighty percent of Costa Rica – hydroelectric, biomass, geothermal, wind and solar.


One of the major foci of the GREEN organization is supplementing typical classroom learning with a more hands-on approach, so as to further progress the students towards future career goals.  The GREEN program’s outside-of-the-classroom learning experience covers career interests in business, engineering, ecology and public policy.  With GREEN-assembled industry experts at the helm of all discussions and instructional sessions, and with managers, engineers, and operators heading all plant tours, students can rest assured that they are receiving a top-notch educational experience.


Students who participate in the GREEN program clearly share a passion for sustainability and renewable energies.  But there is one more thing students of each and every session can agree upon – perhaps the most fulfilling aspect of the trip is teaming their passions and newfound knowledge to complete the keynote project of GREEN’s program.  (The final project entails formulating their own green programs that are attainable on a university- or college-wide level, which students can potentially bring back with them and initiate at their respective institutions.)  GREEN is very proud to acknowledge that, in addition to the great network of alumni the program offers, graduate students have also taken advantage of the opportunities GREEN provides by pursuing excellence in internships and entry-level positions within the sustainability programs of major corporations like GE.


Don’t be completely fooled, however.  Although GREEN means business, and there is a very comprehensive list of well-planned informational activities, there is also time for play to be adequately mixed in with the work.  Students have some downtime during which they can explore the beautiful landscape and activities Costa Rica has to offer.  From enjoying the physical features of the landscape to delving further into cultural centers of the country, the possibilities for fun and learning prove endless.


Overall, LGBG proudly endorses, to the highest extent, the programs and initiatives set forth and carried out by GREEN.  It is precisely through this kind of igniting and continually feeding the green flame of knowledge, that People Making a Difference United firmly believes the future can be changed for the better.  Dedicated to that same cause, obviously, is the Green Global Renewable Energy Education Network (GREEN), and for that, we offer our sincerest praise to the organization.


To our readers, LGBG urges you to learn more of the GREEN program by visiting the official website, www.thegreenprogram.com, now.

  
 
  
    


            
                        
              

  
  

    

          

    

      
Green Energy, The Great Sport of Tennis, and How the Two Come Together…

      
    
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US Open Is Going Green With Viridian


I bet you have never heard of the company, Viridian Energy.  Didn’t think so.  Neither had I until a couple of days ago.  But you know what?  I am glad I finally did, and I am also willing to bet that after reading this post, you’ll be damn glad you did so.


After reading up on the Norwalk, Connecticut-based company, I can honestly say Viridian is looking to change the landscape of energy supply and has gotten off to a great start doing just that.  As a retail energy supplier, the company aims to be socially responsible in its operations and deliverables.  In addition to providing green energy within their current markets — including New York, New Jersey, Pennsylvania, Maryland, Illinois, and of course, Connecticut — Viridian places extra emphasis on making those resources affordable, as well.  It is the company’s hope that this can facilitate consumers’ decisions to switch to their eco-friendly energy solutions, from those of more traditional providers.


In fact, resting on the core values of environmental sustainability, reliability, empowerment, integrity, and customer focus, Viridian Energy views affordability to be of fundamental importance in is overall aim and purpose:


Viridian Energy provides greener electricity at an affordable price, allowing our customers and independent Associates to make a difference in the environment and their personal lives simply by switching energy providers.


We are proud to stand out among competitors who charge a significant premium for green electricity. We understand that you may not be able to pay more but still want to do your part. We take a lower profit in order to deliver a higher quality product, offering the best of both worlds – greener electricity and affordable prices.


Needless to say, LGBG by PMD United is in support of everything Viridian stands for.  However, what we loved even more than learning about Viridian Energy’s products, was learning about the initiatives they have taken in the world of tennis, specifically in relation to the US Open taking place in Flushing, Queens, in New York City.


Viridian Energy understands the impact that widespread travel of participants and spectators to and from the US Open can and will have on the environment.  For this reason, the company has taken it upon itself to purchase 455 metric tons of carbon offsets in an effort to negate the environmental impact of the estimated 2.2 million miles of local and air travel associated with the tournament.  The carbon offsets to be used are Green-e Climate and Carbon Standard certified and were purchased domestically.  This is a fantastic program to help the US Open go green, and we applaud the company for its pledge and commitment to its initiatives.


For more about carbon offsets,we recommend reading Sarah Dowdey’s great article on How Carbon Offsets Work.


For even more on Viridian Energy’s full sustainability initiatives and programs, we recommend you start reading up on them here.